Originally posted by swintek
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The publisher answers that demand by subsequently releasing a 2nd Edition — numbered/signed or not, deluxe or trade — with the proper designation of SECOND EDITION specified on the copyright page. To make it different so as to qualify as a second edition (and not just a Second Edition) and not rile the First Edition/Printing buyers, do B&W art instead of color, remove that extra bonus story or print in a smaller trim size or etc.
The answer to unforeseen demand isn’t to change the initial First Edition offering but to add to it in the form of a Second Edition.
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