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Thread: Looking for feedback on Artwork Portfolios

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    Administrator Ok, I really can't come up with anymore of these stupid things... Brian James Freeman's Avatar
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    Looking for feedback on Artwork Portfolios

    I'm looking for some feedback from our collectors about artwork portfolios. For those of you who didn't see the one we made for IT, here are some photos:

    http://www.brianjamesfreeman.com/201...ork-portfolio/

    That was obviously based on the one I made for Blockade Billy for LRB:

    http://www.lonelyroadbooks.com/photo...lockade-billy/

    I really liked how the IT project turned out, but the accountant probably would have killed me if Richard would have allowed him because the actual portfolios came in at twice the allotted budget before a piece of artwork was even printed or the artists were paid. Oops!

    Those of you who own the IT Artwork Portfolio, do you like the actual portfolio? To do something similar in the future, we would have to charge more to make the math work.

    We could also do something less elaborate and price it LOWER. Perhaps a glossy folder with two pockets, no ribbon closure, and 8.5 X 11 artwork instead of 11 X 14. This would be simpler and more affordable, but still a nice presentation.

    One thing I'm pretty set on: for future portfolios, there will be at least a few additional pieces of artwork that did NOT appear in the book.

    Thoughts? Feedback?

    Best,
    Brian
    Brian James Freeman
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  2. #2
    Senior Member 2nd Rubber Room Confinement Teriw's Avatar
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    I like them the way they are. Unfortunately, that may not work out for you guys. You could in all honestly price them higher because of their popularity(If they are king portfolios of course) I could probably easily sell mine right now for several hundred dollars seeing as there are so few and no one selling them. You can't even price compare because no one is willing to part with them. So you could charge more, It may not sit well with some of your customers who can't afford more but they will still sell. Personally, at a higher price point I probably couldn't purchase another but at the same time if you were to use a cheap folio such as a glossy folder, I probably wouldnt even want to buy it to begin with.

    I am no business expert but if it were me I would put the price up rather than decrease the quality of the item. There are still a lot of people out there willing to spend more, if there were not then there wouldn't be such an increase in value in the aftermarket products.

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    Senior Member 1st Electroshock Session TJCams's Avatar
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    To me - I'd rather see the higher quality product (size shouldn't matter too much) even if it means a higher price, as these are limited production pieces, and there are some who are willing and able to pay for them. The IT portfolio was obviously announced and released/sold before I was a member here, but from the link they looks fantastic, and I am certain price should reflect the quality, as opposed to making something special like this more affordable at the cost of quality of product.

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    Senior Member 2nd Rubber Room Confinement peteOcha's Avatar
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    Why not try both options? (at least once to see how it goes). Have a limited version of the art portfolio which keeps the high quality and goes up in price so you don't lose money on selling it. Then have a "trade" version of the portfolio for those who want a nice set of art but can't/won't fork over the cash for the premium version.

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    Administrator Ok, I really can't come up with anymore of these stupid things... Brian James Freeman's Avatar
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    Quote Originally Posted by peteOcha View Post
    Why not try both options? (at least once to see how it goes). Have a limited version of the art portfolio which keeps the high quality and goes up in price so you don't lose money on selling it. Then have a "trade" version of the portfolio for those who want a nice set of art but can't/won't fork over the cash for the premium version.
    That's an interesting idea! I'll run some numbers and talk to the contributors and see what everyone thinks. They might want to keep it "simple" by having one version, etc. But you don't know until you kick around some ideas.

    Thanks!

    Brian
    Brian James Freeman
    brianfreeman@cemeterydance.com

    Cemetery Dance Publications: http://www.cemeterydance.com
    Lonely Road Books: http://www.lonelyroadbooks.com
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    Senior Member 1st Electroshock Session bsaenz24's Avatar
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    I consider portfolios to be more of a higher end item, so I would lean towards a higher price rather than an inferior product.

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    Senior Member Involuntarily Committed paperdragon's Avatar
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    What was the buy price on the IT portfolio?

    I like the durability of the case, which is a problem with most portfolios. They tend to be in envelopes which makes them vulnerable to damage as they are an odd size and hard to store. A folder would have pretty much the same problem, not firm enough to really stand up right on the shelf and usually end up in a drawer were it sits forgotten and not really enjoyed beyond the initial look thru. I assume though that the case is a major cost component as far a production cost outside of what the artist's receive. Quality printing is not cheap, the ones I do cost me $5 per piece and are not top of the line by no means, so figure that times the number prints in each set...yowza!!!

    I think the idea of a few pieces being exclusive to the set is nice and adds that element of extra desirability. Plus you could offer an opportunity for an original by Glen "the sketch machine" Chadbourne, the man is prolific.
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    Administrator Totally Insane Dan Hocker's Avatar
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    Quote Originally Posted by paperdragon View Post
    What was the buy price on the IT portfolio?

    I like the durability of the case, which is a problem with most portfolios. They tend to be in envelopes which makes them vulnerable to damage as they are an odd size and hard to store. A folder would have pretty much the same problem, not firm enough to really stand up right on the shelf and usually end up in a drawer were it sits forgotten and not really enjoyed beyond the initial look thru. I assume though that the case is a major cost component as far a production cost outside of what the artist's receive. Quality printing is not cheap, the ones I do cost me $5 per piece and are not top of the line by no means, so figure that times the number prints in each set...yowza!!!

    I think the idea of a few pieces being exclusive to the set is nice and adds that element of extra desirability. Plus you could offer an opportunity for an original by Glen "the sketch machine" Chadbourne, the man is prolific.
    They where $85 a set.
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    Senior Member 1st Electroshock Session TJCams's Avatar
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    That's actually a pretty good deal from the looks of what was offered.

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    One of the comic companies, IDW maybe?, does something called Artist Editions. They're pretty big and I like them. It's a hard case, folder style, with most of the info printed on them. Then they have a few sheets of artwork blown up to the original size that slide in a pocket. I think they go for about $75 a pop.

    Found them, but I didn't know they had a limited version.

    http://idwlimited.com/bernie-wrights...d-edition.html

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    Senior Member Involuntarily Committed paperdragon's Avatar
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    I have the original color production work for one of the pages from "Muck Monster" which is the 12 page story that the IDW Bernie Wrightson portfolio was comprised of.

    Its composed of two pieces, one being the clear acetate which contains the black line work



    The next page is a hand colored sheet



    And here you have the two combined...clear acetate overlaying the color work
    Last edited by paperdragon; 08-12-2013 at 09:46 PM.
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    Senior Member 2nd Rubber Room Confinement peteOcha's Avatar
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    Quote Originally Posted by Brian James Freeman View Post
    That's an interesting idea! I'll run some numbers and talk to the contributors and see what everyone thinks. They might want to keep it "simple" by having one version, etc. But you don't know until you kick around some ideas.

    Thanks!

    Brian
    Glad I could help!

  13. #13
    Senior Member Jeez! Don't you have anything better to do with your time? bookworm 1's Avatar
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    This is so cool. I always like seeing how things like this come together. On the art portfolio I do think raising the price is a better fit. I passed on the It art portfolio not my thing. I like the art work just as I weed through things I am trying to put priorities on the tings I want to keep the most.
    Quote Originally Posted by paperdragon View Post
    I have the original color production work for one of the pages from "Muck Monster" which is the 12 page story that the IDW Bernie Wrightson portfolio was comprised of.

    Its composed of two pieces, one being the clear acetate which contains the black line work



    The next page is a hand colored sheet



    And here you have the two combined...clear acetate overlaying the color work

  14. #14
    Senior Member Receiving Daily Medication
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    I bought the It portfolio, and I'd say keep the quality and raise the price if necessary.

    The only thing I'd change is the ribbon closure. Personally, I'd prefer a magnetic closure, as the ribbon just seems like the one thing that will deteriorate over time.

  15. #15
    Administrator Ok, I really can't come up with anymore of these stupid things... Brian James Freeman's Avatar
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    Quote Originally Posted by Dave1442397 View Post
    I bought the It portfolio, and I'd say keep the quality and raise the price if necessary.

    The only thing I'd change is the ribbon closure. Personally, I'd prefer a magnetic closure, as the ribbon just seems like the one thing that will deteriorate over time.
    I can definitely look into that. I didn't like the ribbons because I had trouble tying them.

    Brian
    Brian James Freeman
    brianfreeman@cemeterydance.com

    Cemetery Dance Publications: http://www.cemeterydance.com
    Lonely Road Books: http://www.lonelyroadbooks.com
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  16. #16
    Senior Member 2nd Rubber Room Confinement peteOcha's Avatar
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    Quote Originally Posted by Dave1442397 View Post
    I bought the It portfolio, and I'd say keep the quality and raise the price if necessary.

    The only thing I'd change is the ribbon closure. Personally, I'd prefer a magnetic closure, as the ribbon just seems like the one thing that will deteriorate over time.
    Magnetic closure = YES!

  17. #17
    Administrator Ok, I really can't come up with anymore of these stupid things... Brian James Freeman's Avatar
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    Quote Originally Posted by peteOcha View Post
    Magnetic closure = YES!
    I'm sketching out a totally different type of portfolio that I *think* our collectors will like. The magnetic closure *is* part of it, but this idea also solves the "how do I display this thing on my bookcase" problem some collectors had with IT.

    We're in the last stages of planning the next one, so it will be announced as soon as I get a firm quote back from our box maker who makes the special projects for us!

    Brian
    Brian James Freeman
    brianfreeman@cemeterydance.com

    Cemetery Dance Publications: http://www.cemeterydance.com
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    LetterPress Publications: http://www.LetterPressPublications.com
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    Senior Member 1st Rubber Room Confinement T-Dogz_AK47's Avatar
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    Quote Originally Posted by peteOcha View Post
    Why not try both options? (at least once to see how it goes). Have a limited version of the art portfolio which keeps the high quality and goes up in price so you don't lose money on selling it. Then have a "trade" version of the portfolio for those who want a nice set of art but can't/won't fork over the cash for the premium version.
    Although I do not currently own an art portfolio, I have looked at the images attached and have the following suggestion...

    I would suggest that two different sizes should be incorporated to match the signed limited and lettered editions. Next to the s/l copy of IT, the art portfolio looks too big, but as the lettered edition of IT was much bigger, I bet the two together looked stunning on a bookshelf.

    With two different versions of the art portfolio produced, buyers would be able to choose which one to purchase that would better suit their particular edition of the book. This would also allow the possibility to include additional and highly exclusive material to the art portfolio designed to match the lettered edition.

    I hope this helps!
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    Senior Member 1st Electroshock Session TJCams's Avatar
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    I kind of always wanted at least some type of horror (or sci-fi, or not mainstream) art work. Something to display even framed. I have thought much on the portfolio side of things, but if it were something that wowed me and was affordable to me I'd sure consider it.

    My wife is really into the artwork of Angelina Wrona - quite dark and twisted, but oh so cool!

  20. #20
    Senior Member Involuntarily Committed paperdragon's Avatar
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    Quote Originally Posted by TJCams View Post
    I kind of always wanted at least some type of horror (or sci-fi, or not mainstream) art work. Something to display even framed. I have thought much on the portfolio side of things, but if it were something that wowed me and was affordable to me I'd sure consider it.

    My wife is really into the artwork of Angelina Wrona - quite dark and twisted, but oh so cool!
    You can find art at reasonable prices if you check around, I have some great pieces that cost as little as $10-$100 We all plunk down some major change for books, original art is one of a kind and very rewarding. Go directly to the artists you like, hunt them down on the internet and ask them if they have anything for sale, its usually cheaper then ebay.
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